Smart design that helps your business look the part – and get found.

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Freelance Designer and Digital Creative

Good design isn't just about looking great — it's about communicating clearly, building trust, and getting results. I create concepts that are smart, compelling, and connect with the right people. For me, less is more when it comes to design. Let your message speak clearly to your audience — designs that let your brand shine without distractions.

Based in Hawke's Bay, I work with small and medium businesses across New Zealand to create design solutions that are smart, simple, and built to last.

Learn more about me

Website Design

Your website is your hardest-working team member — available around the clock, telling your story, and turning visitors into customers. I design smart, simple websites that are easy to navigate, great to look at, and built to grow with your business:

  • Simple information-based websites

  • eCommerce online stores

  • Squarespace, Shopify, Rocketspark

  • Content and image updates on existing websites

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Graphic Design

A strong, consistent visual identity builds trust and recognition with your customers from the very first impression. Whether you're starting from scratch or refreshing an existing brand, I can help you look professional, polished, and unmistakably you:

  • Logos and branding

  • Visual style guides

  • Print and publications

  • Signage and vehicle graphics

  • Social media assets and digital ads

  • Email templates (Mailchimp, Klaviyo)

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  • "Jayne transformed our online presence with a user-friendly website that perfectly reflects our brand, followed the brief with a quick turnaround, and used her fantastic graphic design skills to enhance our branding – iuxta"

    Sarah | iuxta

  • "The website that Jayne has put together for our newly established Glass Case company is amazing! Her understanding and application of our needs is first class, let alone being patient and easy to deal with. While our brief was somewhat brief, Jayne was able to decipher our needs and work through the process quickly and efficiently. We are hugely appreciative of Jayne’s efforts, and the final product."

    Rob | Glass Case

  • "We undertook a rebranding exercise for our established Beauty Therapy business, which Jayne was instrumental in developing from the start. This culminated in a new look and feel for the premises, alongside a new website which has rebranded our business in a visually stunning way. There were many elements involved which Jayne handled professionally and methodically through to the final stunning result. We can’t speak highly enough of Jayne’s execution throughout the entire process."

    Kamilla | Face Aesthetics

  • "Working with Jayne was an absolute pleasure. From start to finish, she was inquisitive, creative, and efficient, bringing a practical yet flexible approach to the project. Jayne’s clear development roadmap and awesome communication kept us engaged and informed every step of the way. Her attention to detail and ability to understand our vision enabled her to craft a world-class website for LeaderLegacy, delivered on time and without a hitch. If you're searching for the best in the business, look no further. Jayne doesn’t just meet expectations—she exceeds them!"

    Gary | LeaderLegacy

Let’s work together

Got a project in mind? Whether you're starting fresh or ready for a refresh, I'd love to hear from you.

Get in touch